About Shannon

Shannon Williams
Journalist
Shannon is a freelance editor and writer. As a professional content creator over the last ten years, Shannon has worked across many industries including tech, business and travel, in a variety of mediums including media, publishing, communications and social media. She has a knack for finding the right voice for her audience and relishes the opportunity to tell stories.
Stories by Shannon - Page 21

Full-funnel strategies boost ecommerce conversion rates 38%
Thu, 6th Feb 2025
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martech
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ecommerce
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google
A recent report from Nest Commerce reveals a 38% boost in year-on-year conversion rates for ecommerce brands using full-funnel strategies, amidst a £100 million media spend.

Deepfake threat looms for B2B marketing leaders, says report
Thu, 6th Feb 2025
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genai
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ai
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cybersecurity
A Forrester report reveals deepfake technology poses urgent risks to B2B marketing, with 80% of firms unprepared for its threat to business integrity.

United Kingdom loses record GBP £306m to crypto scams in 2023
Thu, 6th Feb 2025
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blockchain
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phishing
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email security
Cryptocurrency scams have surged in the UK, with victims losing GBP £306 million in 2023, prompting warnings for greater vigilance in the digital currency market.

APAC IT leaders face data challenges in AI adoption drive
Thu, 6th Feb 2025
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digital transformation
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agentic ai
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productivity
Research by MuleSoft reveals that nearly all IT leaders in APAC plan to adopt AI agents, but 95% face significant data integration challenges.

Quest launches new solutions for cyber resilience boost
Thu, 6th Feb 2025
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dr
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ransomware
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advanced persistent threat protection
Quest Software has launched two innovative solutions, Security Guardian Shields Up and Disaster Recovery for Identity, to bolster cyber resilience against daily identity attacks.

Asia leads in AI but faces data quality & security issues
Thu, 6th Feb 2025
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storage
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digital transformation
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ai
A new study by Hitachi Vantara reveals Asia is at the forefront of AI adoption, but data quality and security issues threaten its ongoing progress.

Nationwide partners with CAPSLOCK to boost cyber skills
Thu, 6th Feb 2025
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risk & compliance
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cybersecurity
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business continuity
Nationwide has teamed up with CAPSLOCK to launch a new cybersecurity training programme aimed at enhancing skills and promoting diversity in IT careers.

Indian digital systems face surge in hacktivist attacks 2024
Thu, 6th Feb 2025
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ddos
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cybersecurity
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threat intelligence
Research from CloudSEK reveals a staggering rise in politically motivated hacktivist cyberattacks on India, with over 4,000 incidents reported in 2024.

UK legal sector sees 39% surge in data breach incidents
Thu, 6th Feb 2025
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data protection
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document management
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ecm
A recent report reveals a staggering 39% rise in data breaches within the UK's legal sector, compromising the personal details of nearly 8 million people.

British firms grapple with outdated finance technology
Thu, 6th Feb 2025
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accounts payable
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automation
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finance
New research reveals that 55% of British finance departments still rely on outdated OCR technology, causing productivity and accuracy issues.

Power Digital launches fusepoint to aid mid-market brands
Thu, 6th Feb 2025
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data analytics
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martech
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partner programmes
Power Digital has unveiled fusepoint, a new consultancy aimed at providing mid-market brands with advanced marketing solutions and actionable insights.

Tech firms lag in CSRD audit readiness, says Semarchy survey
Thu, 6th Feb 2025
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dei
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partner programmes
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it budget
A Semarchy study reveals only 16% of tech and professional services firms are audit-ready for the Corporate Sustainability Reporting Directive, raising data concerns.

Office gifting trends shift amid rising living costs
Thu, 6th Feb 2025
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workplace
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workplace culture
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economy
Workplace gifting is evolving as living costs rise, with fewer colleagues contributing but higher average amounts per gift, reports GroupTogether.

HubSpot opens first Australian data centre in Sydney
Thu, 6th Feb 2025
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digital transformation
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martech
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cdp
HubSpot has launched its first data centre in Australia, enabling local businesses to enhance performance and data sovereignty while meeting compliance needs.

Cloud risks rise due to slow remediation, costs USD $2m+
Thu, 6th Feb 2025
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cloud security
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risk & compliance
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cybersecurity
ZEST Security's latest report reveals that over 62% of cyber incidents stem from known vulnerabilities, highlighting critical delays in remediation processes.

Gen Z reshapes workforce with pay rise demands & mobility
Thu, 6th Feb 2025
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recruitment
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onboarding
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millennials
New research from ELMO Software reveals Gen Z workers are driving workplace change, prioritising pay rises and job stability over traditional loyalties.

AI reshaping procurement & security: experts weigh in
Thu, 6th Feb 2025
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ai
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cybersecurity
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procurement
The rise of artificial intelligence is reshaping procurement and cybersecurity, as firms look to harness its potential while safeguarding critical data.

VIPRE report reveals 90% of emails in 2024 were spam
Fri, 31st Jan 2025
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malware
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phishing
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email security
VIPRE Security Group's annual report reveals over 90% of 7.2 billion processed emails in 2024 were spam, with ominous trends projected for 2025.

AI-fuelled bank scams rise, impersonating officials with ease
Fri, 31st Jan 2025
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physical security
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ai
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identity theft
A recent report reveals that criminals are increasingly employing artificial intelligence to enhance bank scams, making them harder to detect.

Swimlane unveils new solution for vulnerability management
Fri, 31st Jan 2025
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uc
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cx
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martech
Swimlane has unveiled its new Vulnerability Response Management solution, aimed at enhancing risk reduction and compliance for security teams in enterprises and MSSPs.