WonderFi launches TRUMP coin with Coinsquare & Bitbuy

WonderFi Technologies has announced the launch of trading for the TRUMP coin by Coinsquare and Bitbuy, coinciding with Donald Trump's upcoming inauguration as the President of the United States.

As of January 17, 2025, WonderFi's digital asset holdings reached USD $15 million. The company's Bitcoin holdings have experienced a 48 percent unrealized gain in value, while its Ethereum holdings have seen an 18 percent unrealized gain since the start of the buying programme in the third quarter of 2024. WonderFi has an average cost basis of approximately USD $70,551 per Bitcoin and USD $2,933 per Ethereum held in its treasury.

Dean Skurka, President & Chief Executive Officer of WonderFi, commented on the impact of the American Bitcoin ETFs launch last year. "Following the launch of American Bitcoin ETFs in January of last year, the digital asset industry has experienced unprecedented macroeconomic tailwinds, which have positively benefited WonderFi and its operating environment," said Skurka. "With an incoming American presidential administration that has indicated more favourable regulatory treatment towards digital assets, we have become more optimistic for the potential we have to provide value to both our clients and shareholders," he added.

WonderFi's aggregate portfolio includes various digital assets such as Bitcoin, Ethereum, and Solana, which are periodically rebalanced. As of the close of trading on January 17, 2025, this portfolio's overall value stood at CAD $15.1 million.

The firm operates as one of the largest regulated crypto trading platforms in Canada, specialising in centralised and decentralised financial services and products. WonderFi manages over CAD $2.1 billion in assets, positioning itself to serve global crypto participants with offerings in trading, payments, and decentralised products.

The strategic focus of WonderFi appears aligned with the broader movement towards on-chain financial services. The company believes it is well-positioned to capture market and wallet shares through its continued developments within the digital asset sector.