Customer engagement stories - Page 2

Global happiness falls to 58% in 2025, yet customer service satisfaction rises, boosted by growing trust in AI-powered support worldwide.

RingCentral has launched Customer Journey Analytics for Australian users of its RingCX platform, enhancing visibility across unified communications and contact centres.

Sinch has named Angus Mansfield as Vice President of Channel Sales for APAC, aiming to expand partnerships and boost growth in the region’s booming customer communications market.

Australian and New Zealand grocers are set to boost profits and engagement by adopting AI-driven personalisation and loyalty strategies in 2025/2026.

Businesses must balance ethics and efficiency as AI transforms industries, with a growing push for transparent, secure, and inclusive AI tools.

Dentsu has integrated in-store eye-tracking data from Co-op Media Network into its tool, enhancing media planning with real-world retail attention insights.

EY has launched Studio+, a global service combining 37 agencies and AI tech to help businesses boost growth through digital transformation and customer focus.

LinkedIn research reveals Asia-Pacific B2B marketers prioritise video and influencer strategies to capture attention amid growing campaign challenges.

HubSpot has launched a direct ChatGPT connector for CRM insights, enabling users to analyse customer data with natural language queries and no coding.

Ventrica has launched Ventrica Digital with a GBP £4.2 million investment to enhance customer experience using Zendesk’s platform and services over three years.

QSIC teams up with Wingstop to craft a bold, AI-curated music experience for the US chain’s first Sydney outlet, enhancing its energetic brand vibe.

NiCE has honoured partners across APAC and EMEA for driving AI and automation excellence in customer service with its 2025 International Partner Awards.

EY launches Studio+, combining design, sales, marketing, and AI expertise to help businesses transform customer experiences and drive growth amid digital shifts.

Cosmetic UI updates to Decidr's Ava led to a 243% surge in Edible Beauty orders, boosting revenue and engagement without changing its AI capabilities.

NEXT partners with Infobip to boost shopper security, blocking 175,000 fake messages monthly and enhancing customer engagement with advanced RCS messaging.

New research shows UK consumers prefer AI personalisation in FMCG to be subtle, with only 8% wanting more obvious AI interactions with brands.

AI personalisation boosts customer spend by 75%, yet only 15% of consumers fully trust brands with their personal data, says Twilio report.

Research shows 53% of ANZ consumers value first-contact resolution in service, yet only 33% of CX leaders believe they deliver highly personalised experiences.

Conversational AI market valued at USD $5.8 billion in 2023 is set to reach USD $31.9 billion by 2028, revolutionising customer engagement across sectors.

Winsted appoints industry veteran Quint Andrae as Senior Vertical Market Manager to enhance its focus on public safety solutions and control room design.