CFOtech Canada - Technology news for CFOs & financial decision-makers

Social commerce stories

Genz creator in cozy bedroom studio filming brand content influence

Gen Z drives shift from ads to creator-led influence

Yesterday
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social commerce
Gen Z is turning away from polished ads and backing creators, forcing brands to pivot towards social commerce and community-led influence.
Isometric warehouse retail ecommerce multichannel data flow scene

Patchworks data surges 320% as retailers extend BFCM peak

Yesterday
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social commerce
Patchworks data operations jumped over 320% year on year as retailers stretched BFCM 2025 into a longer, more complex multichannel peak.
Genz shopper uk apartment hallway furniture returns delivery van

Gen Z ‘Returniture’ trend piles pressure on UK retailers

Yesterday
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social commerce
Gen Z’s ‘Returniture’ habit of sending back bulky furniture bought online is soaring, leaving UK retailers to shoulder rising costs and complexity.
Uk delivery van city streets smartphone map customer digital transparency

UK shoppers want AI for deliveries but demand transparency & choice

Last week
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social commerce
UK shoppers want AI for real-time delivery tracking and returns but demand transparency and human support for trust and control over choices.
Black friday uk online shopping smartphones tablets gifts social media

Social shopping sees record Black Friday surge as UK eCommerce grows

Last week
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social commerce
UK eCommerce sales surged 27% during Black Friday as social media platforms like TikTok fueled a 152% global rise in social shopping transactions.
Shoppers using smartphones interacting with digital screens retail store modern shopping

How AI, social commerce & experience will reshape retail in 2026

Last week
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social commerce
By 2026, AI, social commerce and immersive physical retail experiences will transform how consumers interact with brands both online and in stores.
Dynamic digital marketplace southeast asia shoppers mobile laptops social commerce

Etaily secures SMBC-led funding to fuel Southeast Asia growth

Last week
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social commerce
Etaily secures over USD $24 million in SMBC-led funding to boost social commerce growth and regional expansion across Southeast Asia.
British retail store friendly staff digital delivery tracking illustration

UK shoppers want AI for delivery but not to replace people

Last week
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social commerce
UK shoppers favour AI for delivery tracking and returns but insist it should support, not replace, human customer service roles in retail.
Southeast asian content creators digital collaboration marketplace platform

Fanclip launches to unify Southeast Asia’s USD $55 billion creator market

Last month
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social commerce
Fanclip launches in Southeast Asia to unify the region's USD $55 billion creator market with a platform for creators, brands, agencies, and buyers.
Finance chief desk digital graphs charts ai brain icons analytics strategy

AI reshapes CFO challenges as investor scrutiny shifts focus

Last month
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social commerce
Q4 says that as AI reshapes CFO roles, finance chiefs are facing detailed questions on AI strategies, capital allocation, and future compliance costs.
Ps jonathan headshot

The tech shifts that will reshape logistics in 2026

Last month
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social commerce
In 2026, logistics will pivot towards proven robotics, practical AI, cloud resilience, and enhanced visibility to tackle rising complexity and costs.
Colorful online shopping laptops phones festive digital wallet ai assistant

AI, social media & flexible payments to drive festive shopping

Last month
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social commerce
AI, social media, and flexible payments like BNPL will shape festive shopping as 69% of consumers trust AI to assist their Black Friday and holiday purchases.
British shopper fast online purchase laptop shopping bags shield trust efficiency uk digital shopping

UK consumers prioritise trust & speed in digital purchases

Thu, 30th Oct 2025
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social commerce
UK consumers increasingly prioritise trust and speed in digital purchases, with 77.6% researching online before buying amid booming eCommerce growth.
Cluttered warehouse full shelves empty shopping carts confused shoppers uk retail inventory

Ghost stock phenomenon hits UK retailers’ profits & efficiency

Wed, 29th Oct 2025
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social commerce
Ghost stock is costing UK retailers profits and efficiency, with rising returns and inventory errors impacting operations and customer loyalty, says Manhattan Associates.
Modern british shopper using laptop smartphone luxury products digital assistant

Luxury brands & AI agents top UK shoppers’ product research

Mon, 27th Oct 2025
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social commerce
UK shoppers now trust luxury brand websites and AI agents like ChatGPT for product research, prioritising detailed info over traditional retail sources.
Uk shopper using smartphone computer viewing luxury brand websites ai assistant home

UK shoppers turn to luxury sites & AI for trusted product info

Thu, 23rd Oct 2025
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social commerce
UK shoppers trust luxury brand websites and AI assistants like Chat GPT for reliable product info, with 68% favouring luxury sites and 67% AI tools.
Young woman in london home tracking online shopping delivery with courier

UK shoppers embrace AI for retail updates but still seek human touch

Thu, 23rd Oct 2025
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social commerce
UK shoppers increasingly accept AI for delivery updates and returns, but nearly half still prefer human support when issues arise, new research finds.
High tech retail store interior digital devices smart shelves ai data security

SOTI boosts retail with AI, enhanced data security & device control

Thu, 2nd Oct 2025
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social commerce
SOTI upgrades its ONE Platform with AI and enhanced security to boost retail efficiency, meet consumer data protection demands and streamline device control.
Uk shopper tablet personalized product recommendations ai data transparency

UK shoppers embrace AI in retail but demand more transparency

Thu, 25th Sep 2025
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social commerce
While 38% of UK shoppers use AI in retail, 72% want control and 94% demand transparency in how AI handles their data and choices.
Young people online shopping browsing smartphones customer service chat

Gen Z demands instant service & social shopping from retailers

Thu, 18th Sep 2025
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social commerce
Gen Z demands instant replies within 15 minutes and prefers social shopping on apps like Instagram and TikTok, pushing retailers to adopt AI and automation.