Customer engagement stories - Page 13

EastWest Bank has teamed up with MoEngage to enhance its digital banking experience with tailored engagement solutions for clients across various sectors.

Commvault has appointed Jill Macmurchy as Chief Customer Officer and Craig Bastow as Area Vice President for Australia and New Zealand to enhance APAC leadership.

Microsoft has unveiled its Copilot Studio autonomous agents in preview, promising AI-driven innovations to reshape business operations at Ignite 2024.

Dominique Kleeman has been appointed Chief Revenue Officer at TekCor4, aiming to boost growth in the automotive retail sector with her expertise.

Mitel has launched its AI-powered customer experience platform, Mitel CX, to help organisations enhance engagement and meet rising consumer expectations.

Thryv has launched AI Review Response, an innovative tool aimed at helping small businesses manage online reviews conveniently across multiple platforms.

At Salesforce's Agentforce World Tour in Auckland, over 1,300 attendees delved into the revolutionary capabilities of autonomous AI agents.

StackAdapt has integrated with Shopify, enabling over 100,000 Australian merchants to harness advanced ad targeting through a simplified pixel onboarding process.

Avanade has launched seven new Microsoft-powered AI services to help mid-market organisations in Asia Pacific boost growth and competitiveness.

Ymobile has launched as the UK's first data-led eSIM MVNO, offering flexible data plans and addressing the environmental impact of traditional SIM cards.

Kudosity has launched beta testing for Rich Communication Services in the Asia Pacific, inviting businesses to enhance customer engagement through innovative messaging.

Zendesk unveils its AI Dynamic Pricing Plan, enabling businesses to flexibly invest in AI and automation to meet evolving service needs.

New research reveals that while 73% of companies have adopted AI in marketing, only 52% are achieving expected business value, posing significant challenges.

Brightcove has launched its Marketing Studio for Sales, enabling global teams to create personalised video content seamlessly and efficiently.

PharmX and CH2 have expanded their partnership to enhance pharmacy engagement, introducing over 10,000 products and advanced analytics for Australia's healthcare sector.

MoEngage unveils a suite of tools for Australian marketers to enhance cross-channel engagement during the festive season, boosting personalised customer experiences.

8x8 has launched new AI-driven enhancements to its cloud platform, aiming to boost customer engagement and support over 50 languages for live chats.

Dentsu has unveiled Smarter Media, an AI-driven solution aimed at enhancing personalised buying experiences while boosting retail media monetisation.

New Relic has expanded its presence in India by launching a new office in Bengaluru, featuring over 300 seats to support its growing teams.

Thesys has secured USD $4 million in funding led by Together Fund to revolutionise AI-driven interfaces with its innovative 'Generative UI' platform.