Customer engagement stories - Page 14

Pixellot has announced a leadership change, with Alon Werber stepping down as CEO after nearly a decade, succeeding by Doron Gerstel.

Eagle Eye has teamed up with Neophyte.ai to revolutionise retail marketing, using real-time data to enhance customer engagement and insights.

Pattern has launched Pattern Recovery to help Australian brands recover up to AUD $6 million in missed revenue from their Amazon marketplace activities.

Sydney's SourseAI has partnered with Digitalk to help mobile virtual network operators launch and thrive using AI and flexible platform solutions.

A report reveals 57% of travel firms struggle to unify customer data, hindering marketing strategies and customer experiences in a competitive industry.

PicoNext has introduced a new Shopify app that allows merchants to easily create Digital Product Passports using generative AI, aiding compliance with EU regulations.

Aflac has been awarded the 2024 CSO Award for its innovative Quackcess Granted authentication initiative, enhancing security and customer experience.

TrueDialog has launched its SMS application for Salesforce Marketing Cloud Engagement, enhancing SMS integration across the Salesforce ecosystem.

NICE has been named a Leader in the 2024 Gartner Magic Quadrant for Contact Centre as a Service, marking its tenth consecutive year in this position.

Sinch's 2024 Consumer Black Friday/Cyber Monday Survey reveals younger shoppers favour mobile messaging for promotions, with 44% of 18-29 year-olds ready to spend more.

Pegasystems has launched Pega Infinity 24.2, enhancing user productivity with generative AI and new features for improved workflows and customer engagement.

Digital marketing agency Tug Sydney has been appointed by Suzanne Grae to enhance the retailer's SEO and paid media efforts across Australia.

Xero has appointed Angad Soin as Managing Director for Australia and New Zealand, enhancing its strategic focus in the region while he retains his global role.

Exclusive Networks has introduced XPS, a new invoicing service to help channel partners in EMEA manage cash flow and offer flexible payment options.

Seismic has launched its Fall 2024 product line, featuring Seismic Programs, a new suite of tools designed to enhance enablement planning and measurement.

Marigold has unveiled an expanded roadmap for its AI platform, aiming to boost customer engagement and loyalty through innovative, human-centred experiences.

Logpoint has named Frank Koelmel as its new Chief Revenue Officer, further solidifying its foothold in the European cybersecurity market.

Celonis is expanding its presence in Australia and New Zealand, aiming for growth and partnerships while targeting the broader Asia-Pacific market.

As creativity gains importance in the workplace, the question arises: should Creative Directors be appointed to Boards to drive organisational success?.

Amperity has been named a leader in the Customer Data Platform category in Snowflake's latest report, signalling a major shift in marketing technology.