CFOtech Canada - Technology news for CFOs & financial decision-makers

Customer engagement stories - Page 5

Techday f 1f4d5b4b7139c237107a
Amitabh Bachchan & Ganguly debut as AI holograms in India
Thu, 17th Apr 2025
#
digital transformation
#
cx
#
martech
Proto unveils interactive AI holograms of Amitabh Bachchan and Sourav Ganguly in India, enhancing fan engagement and banking experiences.
Techday f 8bbd2f0aeda4e99b8583
Exclusive: DBS bets on AI to scale customer-centric banking
Thu, 17th Apr 2025
#
data analytics
#
digital transformation
#
fintech
DBS Bank is leveraging generative AI to enhance customer-centric banking, aiming to unlock over SGD $1 billion in value by 2024 as it embraces digital transformation.
Techday f 6f60df5a92cd2818eb69
StarHub achieves Cisco Premier Provider & Webex honours
Wed, 16th Apr 2025
#
uc
#
digital transformation
#
cx
StarHub has earned Cisco Premier Provider Certification and Webex Contact Center Specialization, enhancing its enterprise IT and customer engagement solutions.
Techday f 41b4642fe72ef8a43bdd
Twilio finds RCS adoption rising among mobile industry pros
Wed, 16th Apr 2025
#
crm
#
encryption
#
cx
Research from Twilio reveals that nearly half of mobile professionals have adopted Rich Communication Services, with 60% citing its positive impact on customer communications.
Techday f f519a3a3c275bf8cbe8f
The ‘Secret Tech Sauce’ Behind Australian Retail Media Success
Tue, 15th Apr 2025
#
cx
#
martech
#
woolworths
Australian retailers like Metcash, Wesfarmers, and Woolworths are innovating retail media strategies, targeting earnings of AUD $30 million by 2029.
Techday f 5b1308a1954e7c0917b1
Sinch recognised as essential app in HubSpot ecosystem
Mon, 14th Apr 2025
#
cx
#
martech
#
cdp
Sinch has been recognised as an Essential App for HubSpot, enhancing its partnership by integrating messaging channels into HubSpot's platform for improved customer engagement.
Techday f 793fa0f1622e8eb4190f
DaveAI secures funding to expand AI technology globally
Mon, 14th Apr 2025
#
cx
#
martech
#
genai
DaveAI has raised new funds in a pre-Series A round led by Inflection Point Ventures and SucSEED, aimed at enhancing its AI technology and global expansion.
Techday f 8922522668b7cb1c66cb
HubSpot unveils AI tools to boost UK team productivity
Fri, 11th Apr 2025
#
saas
#
digital transformation
#
cx
HubSpot has launched over 200 new features, including AI tools, to aid UK sales and support teams in boosting efficiency without the added complexity.
Pat copeland
Pat Copeland joins Moloco to lead machine learning efforts
Thu, 10th Apr 2025
#
cx
#
martech
#
commerce systems
Pat Copeland has been appointed General Manager of Moloco Commerce Media, bringing over 30 years' experience in machine learning and advertising.
Techday f ff92b78d715f8570516c
Google Cloud Canada grows with focus on AI and sovereignty
Thu, 10th Apr 2025
#
edutech
#
uc
#
encryption
Google Cloud is expanding in Canada with a strong focus on AI, data sovereignty, and local partnerships, looking to serve a diverse range of sectors.
Techday f 15ee53c936ea515d84a3
Marketers face gap in UK consumer personalisation efforts
Thu, 10th Apr 2025
#
cx
#
martech
#
personalisation
A report from SAP Emarsys reveals that only 44% of UK marketers believe their consumer campaigns are personalised, highlighting a gap in consumer expectations.
Techday f e424780ba44c6fa0c09d
Google Cloud unveils AI solutions to simplify enterprise use
Thu, 10th Apr 2025
#
devops
#
digital transformation
#
cx
Google Cloud has unveiled three new AI service offerings to aid enterprises in integrating and deploying innovative technologies, sparking increased interest in its solutions.
Ps chris bell headshot  1
Chris Bell joins Sophos as Senior VP for Channel Alliances
Wed, 9th Apr 2025
#
firewalls
#
network security
#
cx
Sophos has appointed Chris Bell as Senior Vice President of Global Channel Alliances, aiming to enhance partner relationships and channel strategy.
Techday f 2c42c12d8528ddf7b37a
AI platform Glu launches to streamline ecommerce creativity
Wed, 9th Apr 2025
#
cx
#
martech
#
commerce systems
Glu, an AI-driven platform for ecommerce, has officially launched in the Asia-Pacific, promising to streamline content creation and enhance brand consistency.
Techday f cd45b1f02c50a2c9593f
Genesys Cloud AI drives a rise in annual revenue in 2025
Wed, 9th Apr 2025
#
uc
#
digital transformation
#
cx
Genesys has reported that its Genesys Cloud AI drove over 10% of new business in fiscal year 2025, with annual recurring revenue reaching USD $1.9 billion.
Techday f bf1c98fa7eced3c8f6fe
Major brands to boost investment in loyalty programmes
Wed, 9th Apr 2025
#
crm
#
digital transformation
#
cx
A study by Apadmi reveals that 67% of major brands plan to elevate investments in digital customer loyalty programmes over the upcoming year.
Techday f ddbcb0d6718031459901
Case study: A deep dive into the 2024-2025 cyber threat landscape
Tue, 8th Apr 2025
#
data protection
#
digital transformation
#
cx
Borderless CS unveils its innovative digital transformation strategy, addressing the cyber threat landscape and enhancing operational efficiency for businesses.
Tony final
Exclusive: NetSuite expands partner ecosystem to meet AI and ESG demand
Fri, 4th Apr 2025
#
cx
#
dei
#
martech
NetSuite is expanding its partner ecosystem across Australia and New Zealand to address rising demand for AI solutions and ESG compliance.
Techday f 2e5f2fbdc69afb876501
Creating a lead generation flywheel with AI and data at the core
Fri, 4th Apr 2025
#
crm
#
cx
#
martech
AI-driven lead qualification is transforming sales, enabling brands like Driva to boost conversion rates by 5% and streamline customer interactions.
Techday f 38b6037ad461b27a8d6e
Simon partners with Adentro to enhance retail experience
Fri, 4th Apr 2025
#
cx
#
martech
#
omnichannel
Simon teams up with Adentro to integrate WBA OpenRoaming technology across US properties, aiming to enhance digital shopping experiences and drive retail innovation.